We are an Italian company that provides to private and public businesses and organizations consultancy, services with the objective to innovate, design and develop digital services that are adopted successfully by users.
For this reason Finsa focuses primarily on listening and comprehending the needs of users.
To achieve business objectives, we integrate transversal skills from IT, UX and Finance that work together to create value added services that are adopted successfully by users.
Pierpaolo Perotto
Partner & CEO
Giancarlo Magazzù
Partner
Danilo Penna
Partner
Carlo Caiaffa
Partner & Responsible of Tenders
Michele Giannasi
Partner & Responsible of UXD
Federico D’Este
Partner & Responsible of Corporate Finance
1996 – How we started
Finsa was launched in Genoa by Engineer Pier Giorgio Perotto, the inventor of the first Personal Computer in history with the Program 101 by Olivetti.
2004 – Evolution
Launching the payoff “Technology for People” the company evolves and Pierpaolo Perotto takes over at the helm.
2005 – User Experience Design
Finsa takes part in the launch of the first italian UX company, working internationally.
2007 – Business Intelligence
Business Intelligence unit is created with head office in Rome.
2014 – UX + IT
Finsa becomes a public group and evolves its core offering integrating key areas of UX and IT, therefore bridging the gap between the concept of a service and it technological implementation.
2015 – Finance
Finsa adds to its business services Corporate Finance to provide clients a complete offering that includes the requirements of an operational plan, business plan and fund raising.
2016 – AI and Machine Learning
Finsa decide to invest on AI and Machine Learning developing his own technologies, in particular in the field of Natural Language Processing
2017 – CX analytics & engagement
Finsa launches his first solution of CX analytics based on his own AI and Machine learning technologies
Finsa integrates with an innovative approach different skills, providing a value added proposition able to assist company’s to reach their business objectives and users to adopt satisfactorily digital services.
UX Research
Service Design
Interaction Design
User Testing
Digital Storytelling
Articifial Intelligence
& Machine Learning
Incremental CRM
& Customer Engagement
IT Consulting
& SW development
Information Management
& Business Intelligence
Big Data, Semantic Analysis, Advanced Analytics
Mergers & Acquisition
Financial & Operational Restructuring
Structured Finance, Aided Finance
Capital Market, Internationalization Process
Strategy, Start-up evaluation, Business Planning
Enhance the simplicity and user experience to reduce costs of end users attention.
Understand users needs to create added value services that fulfill real needs.
Giancarlo Magazzù shares the Finsa approach to the data world.
“We want users to use your services successfully and we dedicate ourselves fully to achieve this objective. Our team works side by side with special attention to your business needs and those of your users.”
Carlo Caiaffa shares with us the Finsa method and integrated offer.
“Using flexible techniques and participation are our key strengths that allow us to create services that are truly innovative, valuing people, time and costs.”